One of the most common questions we get is “should we install the wall art we sell?”.
And the answer to that is, “if the client is in town, absolutely!”.
Which leads to the next common question…
“How the heck do you hang these galleries without punching a bunch of unnecessary holes in your clients’ walls???
So, we put together a quick video for you to show how we hang wall art.
Now, I know there are a ton of ways to do this and some people get all crafty with paper and whatnot. But this is how we do it, and it requires zero craft paper. 🙂
But First…
Grab a copy of our Free Wall Art Installation Toolkit!
You’ll get:
- This video to watch again and again as you install your own wall art galleries.
- The full list of tools and resources we use to install every gallery. (Spoiler alert: you get to buy – and write off – a frickin’ laser! You’re welcome.)

Get the Free Wall Art Installation Toolkit!
Step One: Assemble the Gallery on the Floor
First thing we do is lay the gallery out on the floor where it’s going to go. Get the gaps right, make it look awesome.
Step Two: Check Your Math
Now measure the entire gallery and confirm you have enough space on the wall. Make minor adjustments to the overall gallery size by tweaking the gaps in between products.
Step Three: Flip It Over
Now you’re going to flip the entire thing over, making sure you make it a mirror of what it’ll be on the wall. What I mean by that is make sure the products that will be on the left are on the right when you flip it. We’re going to measure the locations for each nail.
Recommended Reading: Sell More Framed Prints With This DIY Frame Display Board
Step Four: Find Your Center Point
Find the location of the center of the gallery, then mark that location on the wall (it’ll be the center of the space you have on the wall, too). If you don’t have a nail going there, measure out from that center point to the spot where your first nail needs to go.
Step Five: Measure All The Things!
Now measure from each nail (or from the center point) to the locations of all of the other nails. Measure twice, nail once. Use a laser level to make sure everything’s nice and straight (also, it’s a frickin’ laser and who doesn’t want an excuse to use a frickin’ laser?).
Don’t forget!
If the products you’re hanging have wire hangers, don’t forget to measure the distance from the top of the product to where the nail will go. You’ll need to account for this when you place your nails on the wall.
I know it seems a bit tedious, but we’ve hung 12+ piece galleries in this way and it really doesn’t take long once you get the hang of it.
So go order yourself a sample gallery for your own home and practice on your own walls!
Note: Beehive Pictures Hangers are the best invention ever for hanging wall art. If you’re a paid subscriber of The Printmaker System by Swift Galleries, make sure to grab your 20% off code from your bonuses email and get some of these hangers (you will screw them into the back of the wall art product so the product does need a wood back).